Deservedly known as the Wonderful City, Rio is the face of Brazil and attracts tourists from all over the world every day of the year. A happy capital with beaches, heat, samba and stunning landscapes, Rio has a huge tourist appeal and receives visitors with a tourist and cultural infrastructure like few cities in Brazil.

A city full of history, Rio was once the home of the Royal Family of Portugal and hosted the Pan American Games in 2007, the World Cup in 2014 and the Olympics in 2016. In addition, in 2012 Rio’s landscapes became Heritage World by Unesco, for its “landscape between the sea and the mountains”.

However, Rio de Janeiro goes beyond these qualities.

And if you still don’t know this magnificent city, book a tour in Rio for your incentive travel group right know. You don’t know what you’re missing! 

What to do in a tour in Rio?

The capital of Rio de Janeiro has attractions for all tastes and ages. Rio’s most famous landmark, Christ the Redeemer, was included as one of the new seven wonders of the world. And there’s much more to do, see and revisit if you’re passing through the city on a new occasion.

Admire the view from Sugarloaf Mountain, cycle through Ipanema beach, relax or have a picnic in the Botanical Garden, have a coffee at Confeitaria Colombo at Copacabana Fort, enjoy shows and the nightlife in Lapa and stroll through the interactive Museum of Tomorrow are some of the dozens of attractions that Rio has in store for its visitors. For those who want something different, how about going up a trail to Morro da Urca, taking a helicopter ride to see it from above or enjoying a relaxing day at the sands of Prainha, a more secluded beach with a wilder touch?

On the promenade of Copacabana beach, which is very popular with tourists, there are several kiosks as well as vendors approaching people and offering services and souvenirs. You can also find day trips to cities close to Rio, such as Arraial do Cabo, which is considered one of the best regions in Brazil for scuba diving.

All of this not to mention the great events that Rio hosts, such as the Carnival, with the samba schools parade at the Sambadrome and the street blocks. And we can’t forget the huge New Year’s Eve party at Copacabana Beach, with a 15 minutes fireworks display that brings together millions of people.

The most amazing thing about Rio is the city ability to constantly offer something new, a landscape seen from a new angle, a new point, a new event… Always mixing its urban tourism with natural landscapes. In a tour in Rio, nature is always by our side.

7 unmissable places for your tour in Rio

(besides Christ the Redeemer and the Sugarloaf)

The beaches 

The best beaches in Rio de Janeiro attract visitors from all over the world. The immensity of the Rio de Janeiro’s sea is its great decoy. And the almost perennial warm weather undoubtedly calls for a dip in the sea. The top looked after beaches by tourists visiting Rio de Janeiro are located on the South Zone: Leme, Leblon, Ipanema and Copacabana. 

In the West Zone you’ll find beaches for surfing. More secluded, they may have less competition than the beaches in the South Zone, which are generally packed with people, umbrellas, vendors and groups playing the famous altinha (in a circle, the players throw a soccer ball to each other without dropping it). Barra da Tijuca is a very interesting option, which even has a structure and several kiosks.

Museum of Tomorrow

The Museum of Tomorrow was inaugurated in December 2015 and has received more than 3 million visitors so far, appearing among the most beloved tourist attractions in Rio de Janeiro. It is focused on science and technology, exploring the opportunities and challenges that humanity will have to face in the forthcoming decades, from the perspectives of sustainability and coexistence.

Arcos da Lapa

The Arcos da Lapa are a beautiful view of the central area of Rio de Janeiro. Built in the 18th century, the structure was responsible for distributing water in more distant regions where there was no supply. However, at the end of the 19th century, the aqueduct was incorporated into the public cable car system, becoming one of the main means of transport between the Santa Tereza neighborhood and the Center.

Mureta da Urca

A good way to enjoy the region and enjoy the view is to watch the sunset sitting on the Mureta da Urca (a low wall that separates the sidewalk from Guanabara Bay) while enjoying a cold beer and a good pastry. The region still has several bars, trails and access to Praia Vermelha. 

Selaron Staircase

Escadaria Selarón sits between the neighborhoods of Santa Tereza and Lapa, being one of the main tourist attractions in the city. It is an open-air work of art by the Chilean artist Jorge Selarón, who fell in love with Rio de Janeiro and offered his services to beautify this sometimes neglected part of the city.

Parque Lage

Parque Lage is located at the foot of Morro Corcovado and has an excellent open space, perfect for spending a day with family, friends or even alone. The site has a 19th-century palace that makes a perfect setting for photos and has an excellent restaurant. The park also has trails, gardens and a children’s playground.

BONUS: Hearty and juicy, traditional Brazilian food is among the tastiest ones in the world. From the moment you arrive in Rio de Janeiro, you’ll see that Brazilian recipes are prepared with love, and meals are more than simple meals – they’re an event. Discover 8 Brazilian dishes you must try!

Lagoa Rodrigo de Freitas

With 7.2 km in length, the Rodrigo de Freitas lagoon is a true playground for sportsmen on duty. If you like to run, this is a great place, but you can also rent a bike and go cycling. You can also take a fun pedal boat ride. There is a space for children, Parque dos Patins, with a bounce house, a playground, etc. Close to Parque dos Patins, there are also restaurants. Not to mention the beautiful view of the lagoon with Pedra da Gávea and Christ the Redeemer behind. Surely this is one of those views that lives up to the nickname of Wonderful City.


GT DMC works with the best local partners for a tour in Rio. From start to finish, we can offer the best logistical support, accommodation and experiences to live unforgettable moments in the Wonderful City. Click here and get in touch with our incentive travel specialists.